Integrating customer education into customer relationship management systems (CRM) improves product adoption, customer retention and engagement rates. This article is about how to do it and what to expect.
Here is our list of marketing tools and apps our team is going to use to achieve our marketing goals. Meet AcademyOcean digital marketing stck for 2019.
Best practices in customer success from SaaStr Europa 2018 with Katherine Barrios, Emilia D’Anzica and Sue Duris. Hiring new teams, balancing the department communication and the right skill sets for CSM.
What value SaaS conferences bring to new companies and our own experience attending SaaS Nation and Web Summit.
In November AcademyOcean is launching a new Academy Creation Service. We also attended Web Summit 2018, SaaS Nation and our CEO was featured in Nathan Latka’s podcast.
Customer education can provide your sales department with valuable data which can be used to generate leads, boost sales and even increase the size of closed deals.
Convincing your superiors to buy a new tool for marketing or customer success can prove to be a challenge. Here is how to raise your chances of actually getting the green light.
How to apply the Pareto principle in customer education for better results.
How to create your first product Academy in six stages: a checklist for your customer education content creation process.
AcademyOcean updates for October 2018: Course Folders feature, conferences and useful content.
Find out how to create a SaaS content marketing aimed at success
Course Folder is the new AcademyOcean feature that helps manage and structure Academy content and improves customer education process.
Let's meet at SaaS Nation 2018!
Calculate your customer education's efficiency
Tips to outperform your competitors
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